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Moving away from unprofitable flat-rates

FROM EVA HEUMANN most read

Subscriber management is the key to profitable growth

Paderborn (Germany) 20 July 2010: The model of flat-rate pricing has operators caught up in low revenues and rising costs.  orga-systems.com , provides a unique integration between network and IT for a subscriber management that meets customers" needs and wishes. This is the way to overcome unprofitable pricing models and, at the same time, boost customer satisfaction.

Subscriber management is the way out of unprofitable flat-rates

To move away from unprofitable flat-rate pricing, operators have to identify their customers and their habits: which customer uses which service and at what rate? They should also use all historical data available as a basis for future planning. In addition, they must take into account a new generation of subscribers, those who grew up with internet and mobile. This generation of subscribers interacts much more with devices than former generations. Therefore operators need to migrate all subscribers to one single platform where they can measure what these customers need. This way they can build a closer relationship to each customer with online real-time offerings based on the individual preferences of each subscriber.

Entering a partnership with content oriented services – finally

Operators understand themselves as providers of a pipe that links their customers to the network. But operators are much more: they can partner with the companies at the other end of the pipe. Those companies, such as social networks or search engines, rely on the pipe that operators provide to bring their innovations to the customer. Those new applications and services drain the pipe and demand for high speed connections. Thus, a partnership could be mutually beneficial, just like a symbiosis between operators and content oriented services.

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 orga-systems.com

As the pioneer of GSM prepaid billing, Orga Systems has gained highly qualified expertise in real-time charging and billing.

Orga Systems focuses on real-time based solutions for customer billing and administration in mobile telecommunication services. It sets important milestones for the industry regularly to further expanded its leading position.

Orga Systems" high-performance database, InCore is currently the fastest data technology worldwide with regards to access speed.

Mobile operators need future-proof billing systems which offer clear service and cost benefits.

The fully convergent real-time billing platform OPSC Gold guarantees their profitable growth.


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Article published on 21.07.2010


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